Current Projects

A Tourism and Hospitality Communication Framework: Realising the World Class Tourism and Culture Destination through Language

Position:          Project Leader

Sponsor:          Ministry of Higher Education (Fundamental Research Grants – FRGS)


An Exploratory Study of Communication Roles of Tourism Advertising in Promoting Malaysia

Position:           Group Leader

Sponsor:           Ministry of Higher Education (Exploratory Research Grants – ERGS)


Some data for the study. Videos:

Malaysia: Travel Video

Mount Kinabalu National Park, Sabah

Bako National Park, Sarawak

Gunung Mulu National Park, Sarawak

Cameron Highlands

Datai Beach, Kedah